I’ve got 2 types of clients, those that update their websites and those that don’t. Which type are you? Keep reading to find out.
When I look at the stats the clients that update their websites on a regular basis are much more likely to grow their traffic and presence online that those that don’t.
Below you will find an example of a client in the estate agency business who grew their traffic every month when they started to update their website on a regular basis.
Types of content you can create to grow your website and get a better ranking.
Estate Agencies:
- Add new properties.
- Selling guides.
- Customer testimonials.
- Blog latest company news and results achieved.
Trades People
- Completed jobs that are visual. EG Plumbers doing bathrooms.
- Reviews from clients.
- Painters can do before and after jobs
- Builders give progress reports through the lifetime of a build.
- Blog latest company news
- Expansion
- New vehicles.
- When a large project was undertaken
Web Design Companies
- New projects launched.
- Before and after of web builds
- Security updates.
- How to guides.
- Latest trends
IT Companies.
- Security updates.
- Company news.
- Latest technology.
Community Websites
- Local Events
- Local News.
- Local offers.
- Local History.
- Pictures of all of the above are loved by people and reasons to visit your site.
Dental Websites
- If you specialise in braces before and after images can show the work that you do.
Gyms
- Ambassador
- Training guides.
What type of business are you and what type of content suits your website updates?
